The Ritz-Carlton Yacht Collection has appointed Sebastian “Seb” Seward as the Vice President and General Manager, Asia Pacific, coinciding with the introduction of latest itineraries within the area aboard its upcoming third ultra-luxury superyacht, Luminara. Slated to debut in July 2025, Luminara will embark on its inaugural season in Asia Pacific in December 2025. Seward’s appointment marks a big growth within the firm’s development and continued dedication to bringing distinctive, immersive experiences to its vacationers.
In this new position, Seward will spearhead the growth of The Ritz-Carlton Yacht Collection throughout the Asia Pacific area, specializing in strategic business initiatives and gross sales methods to bolster the corporate’s footprint. Based in Sydney, Australia, Seward will report back to Kristian C. Anderson, Senior Vice President of Global Sales, and lead a assist crew devoted to strengthening key relationships throughout Asia, Australia, and New Zealand, with a specific emphasis on creating model consciousness and engagement.
“As we continue to expand our global presence, Seb’s appointment underscores the strategic importance of the Asia-Pacific market to The Ritz-Carlton Yacht Collection,” mentioned Kristian C. Anderson, Senior Vice President of Global Sales. “Immense interest has already been demonstrated in this diverse region—one that shares a passion for the ultra-luxury yachting experience offered by The Ritz-Carlton Yacht Collection. Seb’s extensive experience and leadership will be invaluable as we continue to elevate our offerings and presence in this key market.”
Seward brings over 12 years of expertise within the journey trade, encompassing key roles in gross sales, income administration, and technique. Most just lately, he served as Head of Joint Business, overseeing important multi-billion-dollar joint ventures involving British Airways and oneworld Alliance companions American Airlines and Japan Airlines.
With the approaching launch of its second superyacht, Ilma, in September 2024, and preparations underway for the introduction of Luminara in July 2025, The Ritz-Carlton Yacht Collection continues to set new requirements for luxurious experiences at sea, strategically positioning itself for ongoing development and success. Luminara will supply 10 enchanting journeys throughout Asia Pacific, exploring 28 ports in 10 nations between December 2025 and May 2026, together with locations such as Japan, Thailand, Vietnam, and past. For extra details about The Ritz-Carlton Yacht Collection, please go to ritzcarltonyachtcollection.com.